In the spring of 2012, Peugeot will launch its new model in the ‘B’ (Supermini) segment. The new car will be available in two distinct body styles; 3- and 5-door. Today, when creating a vehicle capable of appealing to and uniting a wide variety of customers with ever changing expectations, simple renewal is no longer enough. Therefore, from the outset, the ‘A9’ Project adopted the most ambitious specification overhaul ever undertaken by the Marque to create a vehicle that represents a true generation leap. Peugeot has not hesitated to rewrite the rulebook, with the desire to reinvent the principles on which the success of icons like the 205, 206 and 207 were built and to ‘re-generate’ them, to create: The Peugeot 208.

Peugeot VELV concept is powered by a lithium-ion battery pack generating 8.5kWh and a 20kW electric motor. The VELV concept weight about half of a average small car and with a full-charge it can achieve a range of 100 km.

An exclusive, limited edition Peugeot 508 RXH with just 30 coming to the UK has been unveiled at the Frankfurt Motor Show today. With a high specification and delivery due in March 2012 this very special 508 is offered on a first-come, first-served basis. The Peugeot 508 RXH is a distinctive vehicle characterised by its HYbrid4 powertrain and high specification, as Peugeot continues its upmarket trend.

After the successful launch of the 508 Saloon and SW in spring 2011, where they were highly acclaimed for their styling elegance, on-the-road presence, high levels of build quality and attention to detail, the 508 RXH further elevates the profile of the entire Peugeot brand reinforcing its technological and environmental leadership. The 508 RXH has a road presence and specific design that immediately places it in the environment of ‘top-level’ all road vehicles.  Unique, refined, higher and wider, it is also distinguished by a singular visual identity, characterised by its distinctive LED daytime running lights that give an impression of having three vertical ‘lion claws’ on each side of its ‘floating’ grille, the combined style of which is all the more striking. To reinforce its exclusive character, the interior of the 508 RXH benefits from special features with distinctive colours and the use of luxurious materials.